The Addison Targeted Email System makes it easy to compile email
addresses into custom "interest groups". For example, you might create a "new PDA's in
stock" group for customers who have expressed an interest in being notified when
new PDA models have been released. When the new Palm Pilot version becomes available,
you would be able to type a short email message announcing the release and link to
an ordering page on your site. This message is sent to all 1500 email addresses in
that group with the click of a single button.
On one or more areas of your web site, visitors would have the ability to "subscribe"
to an email list. In other words, visitors automatically add their email addresses to your
interest groups directly from your site, requiring no work on your part.
Our targeted email systems are not "spam emailers"; they do not attempt to
send promotions to vast quantities of anonymous, unsolicited individuals
who have no interest in your products or services. Our email systems
specialize in targeting potential customers who have expressed an interest in
your service. The system becomes extremely powerful when integrated into other
components of your web site. For example, by analyzing a customer's browsing
and buying habits as well as her answers to voluntary survey questions, the
system is capable of identifying what types of promotions would most interest
that customer.
Contact us to view an Online Demo of this Business Tool.
